WTF!!!

How did The Bluffington Roach get started?

What’s up folks! My name is Myke Lewham. I’m a 28-year-old writer, and I graduated from Macrapolis University with a degree in journalism. Ever since my college days, I’ve had a passion for investigating why people have gotten so fucking dumb — especially since we have the potential to be really smart. I took a particular interest in black people’s stupidity.

The Bluffington Roach exists today because my passion led me to cross paths with one of the greatest minds of our time — none other than the late, great J.B. Bluffington. About three years ago, I read his book: What’s Wrong with Ya’ll Niggas? Get Your Shit Together!. The book had such a profound impact on me, that I decided to reach out to Mr. Bluffington. And, as fate would have it, I wound up studying under his tutelage up until the time he died seven months ago.

He schooled me on so many different things. He introduced me to a whole new paradigm for viewing the world. And, even though he was always the teacher in my eyes, we interacted as if we were intellectual equals — like life-long friends really.

A few months before Mr. Bluffington passed away, he started badgering me about starting my own news publication. I was reporting for the Macrapolis Tribune at the time. Even with the newspaper industry in  flux, I felt more certain about my job there than I did about my own ability to build something. I didn’t feel like I was ready. He kept pressing me about it, and I kept coming up with excuses not to do it.

Finally about two weeks before his death, he called me over to his house to pick up “something very important.” He handed me an envelope and told me not to open it until I got home. He must have known he was very sick at that point. I noticed that he seemed under-the-weather, but I figured that he had a regular ol’ cold or something. He went into the hospital one week later. The next week he was gone.

In that envelope was a check with a memo, which simply read: “It’s time.” Now we’re here today, and The Bluffington Roach is finally up and running.

What separates The Bluffington Roach from the other news organizations out there?

We offer a weekly online news magazine that delivers invaluable information to the people. Our mission is simple: We want to provide black people living in Macrapolis with uncompromised truth. BluffRo investigates the most pressing and pertinent news concerning our people and the city at-large.

The spirit of Mr. Bluffington very much lives on in the publication. BluffRo is dedicated to getting to the truth of things. We don’t tackle sensitive subjects for the sake of shock value. We tackle them because they need to be addressed. And, we approach every story with thoughtfulness and balance — with the ultimate goal of getting to the truth. We may not always get there, but that is our aim.

About Macrapolis

Macrapolis City is the second most populous city in the country. The city is most commonly referred to as Macrapolis. Macrapolis consists of four boroughs. Those four boroughs — Clarkelyn, Kings, The Onx, and Panhattan — were consolidated into a single city on August 17, 1887. With a census-estimated 2012 population of 7,714,821 people distributed over a land area of just 401.49 square miles, Macrapolis is the second most densely populated major city in the country. The Tibetan Bald Roach is the city’s official animal. Macrapolis is located on the border of New York City, New Jersey, and Who-Gives-a-Shit-It’s-Clearly-Not-a-Real-Place.

Macrapolis is one of the world’s foremost breeding grounds for dopeness and has been described as the cultural capital of the world. The city’s dopeness impacts commerce, finance, media, art, fashion, research, technology, education, and entertainment on a global scale.